MEDIA & DIVERSITY
British Council’s public campaign under the slogan “We are people first, then we are different”, consisting of 5 clips with vivid messages on inclusion issues related to race, physical disability, sexual orientation, social and economic diversity. Used by the Council in over 20 countries. Awarded Best Social, Political & Media Campaign and Second place, overall campaign of 2008 for studio Enthusiasm at the Association of Advertising Agencies Festival, Bulgaria.
In 2016 the short on AIDS/HIV was included in an exhibition hosted by the German Museum of Hygiene in Dresden, Germany dedicated to the most successful global AIDS/HIV campaigns of all times.
The campaign was realized by studio Enthusiasm and directed by Vessela Dantcheva and Ivan Bogdanov.
Watch the five clips on the official project site (in Bulgarian).
Produced by Maria Stanisheva for the British Council [5 x 30″] 2008
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