MONEY vs. VALUE is a short animation, part of Nomadic Learning’s educational program developed for Ketchum, a global PR company. The story is about the shift in present day marketing: from expensive centralized message-based campaigns to content-centered and client-oriented ones.
The online materials will be used by 2400+ employees in 74 offices around the world.
Ketchum is part of the $14b Omnicom Communications Group with 70,000+ employees.
Director/Producer: Maria Stanisheva
Design/Animation: Eddie Song
Music: Tim Bright
Creative Director: Amanda Burr
© 2015 Nomadic Learning [2’20”] 2015